[et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.17.4″ _module_preset=”default” hover_enabled=”0″ locked=”off” global_colors_info=”{}” sticky_enabled=”0″ theme_builder_area=”post_content”][et_pb_fullwidth_slider _builder_version=”4.22.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″ theme_builder_area=”post_content”][et_pb_slide heading=”San Remo in bloom (1980-today)” _builder_version=”4.22.0″ _module_preset=”default” background_image=”https:\/\/carnevalesanremo.it\/wp-content\/uploads\/2013\/11\/flower-parade-san-remo.jpg” background_enable_image=”on” hover_enabled=”0″ global_colors_info=”{}” sticky_transition=”on” theme_builder_area=”post_content” title_text=”flower parade san remo” sticky_enabled=”0″][\/et_pb_slide][\/et_pb_fullwidth_slider][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.22.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n
From 1966 to 1979 the Flower Parade of San Remo was forgotten, until 1980 when the Travel and Tourism Board decided to reclaim the organization of the event.<\/p>\n
Then it was thanks to the Italian television that this event became one of the most popular event celebrated in Italy. The event found its perfect placing the last sunday of January, date that it has preserved until 2010, having in thirty years an enviabile continutiy thanks to the mild climate of San Remo. During this period, there was just one suspension in 1985 due to an exceptional snowfall, which remains a rarity in the picture-postcards of San Remo. Generally this event has always brought in the homes of the Italians a glance of early Spring with the colors of the San Remo flowers,<\/p>\n It still belongs to the Flower Parade San Remo in Bloom the record of audience of Sunday morning \u00a0ever registered by the Italian television: 4,9 millions of viewers with a 29% share for the edition of \u00a0January 28, 2007, \u00a0when the event was organized on the seafront Italo Calvino, on a beautiful sunny day with a temperature of \u00a018\u00b0C, while the rest of Italy was exceptionally under the snow.<\/p>\n Until 2010 the event was traditionally held the last weekend of January, while \u00a0the following year the Commune decided to celebrate it in March.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" San Remo in Bloom (Sanremo in Fiore) is the name recently given to the event, when from 1980 the Department of Tourism decided to relaunch the Flower Parade of San Remo. From 1966 to 1979 the Flower Parade of San Remo was forgotten, until 1980 when the Travel and Tourism Board decided to reclaim the […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"yoast_head":"\n
The\u00a0Flower Parade San Remo in Bloom\u00a0<\/strong><\/em>in facts gets broadcasted by the Italian program Linea Verde on channel RAI UNO, that every Sunday morning brings in the homes of the Italians the excellence of the Italian agriculture. The Flower Parade \u00a0represents traditionally one of the annual peaks of audience of the program, with an average of 3,5 millions of viewers, confirming that San Remo is the most beloved city by the Italian Tv audience.<\/p>\n